Media strategy and the art of negotiation
Venue: House of Oratory
Date and Time: September 27, 14:30-15:30
Experts:
Organizer:
14+
Laptop Required
Independent Work
Evgenia Yenshina
President of the Foundation for the Development of Professional Initiatives "Women of the Nuclear Industry".
How communities help to develop and popularize science. Media strategy in communities
The Art of negotiation
Pavel Verbnyak
Certified Business Coach, International speaker (GSF, EMBA, CASE), Executive Coach on personal effectiveness, motivation and psychology of success, Expert partner of the Brian Tracy Academy, Moderator of Eurasia Global 2024.
Diana Minets
Expert, Candidate of Philological sciences, teacher of Russian language and literature, methodologist, winner of the All-Russian competition "Teacher of the Year of Russia 2020".
Evgenia Yenshina
President of the Foundation for the Development of Professional Initiatives "Women of the Nuclear Industry".
How communities help to develop and popularize science. Media strategy in communities
The Art of negotiation
Pavel Verbnyak
Certified Business Coach, International speaker (GSF, EMBA, CASE), Executive Coach on personal effectiveness, motivation and psychology of success, Expert partner of the Brian Tracy Academy, Moderator of Eurasia Global 2024.
Diana Minets
Expert, Candidate of Philological sciences, teacher of Russian language and literature, methodologist, winner of the All-Russian competition "Teacher of the Year of Russia 2020".
Description:
As part of the presentation, we will consider what role communities play in the development and popularization of science in the modern world. Using the example of a specific (author's) community of cultural and educational orientation, we will analyze the specifics of creating content, working with the target audience, competitive activities and media strategies that contribute to the development and attraction of users. We will discuss successful examples of communication within the community and the formation of public interest in science using the example of philology.
The road map
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